Apl

9 лет назад

Twin brothers Adam and Ryan Goldston founded Athletic Propulsion Labs (APL) to create performance footwear. Their innovative "load launch technology" was initially met with skepticism, but they persevered and eventually faced a ban from the NBA for performance enhancement. The brothers saw this as an opportunity to market their product to consumers, highlighting its unique advantage.

9 лет назад

This video explores the unique approach of APL, a performance apparel brand that manufactures all of its products in the USA. The video highlights the brand's commitment to high-quality materials and innovative designs, as well as its focus on creating a lifestyle brand that resonates with its customers. The video also features insights into the brand's social media strategy and the personal connection that the founders have with their products.