coach-history

8 лет назад

Coach, a brand known for its leather goods, is shifting its focus back to quality and craftsmanship. The company is expanding into clothing, creating higher-end collections, and renovating stores to better represent its brand. This strategy aims to increase Coach's fashion credibility and appeal to a more discerning customer.

1 год назад

The video explores the recent surge in popularity of Coach, a brand known for its leather goods and accessibility. The speaker analyzes the brand's history, highlighting its commitment to quality craftsmanship and its successful rebranding efforts to appeal to younger audiences. They discuss the brand's use of high-quality leather and its affordable price point, explaining why Coach has become a sought-after brand in 2023.

3 года назад

This video explores how Coach has successfully rebranded itself as a luxury brand. The speaker discusses the challenges Coach faced in being perceived as a luxury brand, despite offering high-end items, and how they've leveraged digital marketing, influencer collaborations, and celebrity endorsements to overcome these challenges.