tropicana-juice-review

4 года назад

This video explores the authenticity of Tropicana orange juice. The creator, who recently started drinking orange juice again, noticed a difference in taste between Tropicana and freshly squeezed juice. They researched the process and discovered that Tropicana uses a flavor pack to restore flavor after long-term storage, which may not be entirely natural.

11 лет назад

This video analyzes the redesign of Tropicana orange juice packaging, which resulted in significant sales losses. The video explores three key reasons for the failure: a decrease in brand awareness due to changes in the packaging design, a shift in product positioning from high-quality to generic, and the removal of important value propositions that helped consumers make purchase decisions.