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This episode of the Purpose Party Podcast features Elizabeth Craig, founder of ECC Interiors, sharing how one heartbreaking article about the suffering of laying hens sparked a life-changing decision and a new mission: Vegan Interior Design. Elizabeth was vegetarian for 25 years for the animals—until she learned what was happening behind the scenes. “I couldn’t unsee it,” she said, and she went vegan immediately. That awareness followed her into luxury interior design, where she realized how normalized animal-based materials are—leather dining chairs, feather pillows, wool rugs—often without people connecting the dots. In this episode, Elizabeth breaks down: Why “leather is a byproduct” is misleading—and the real cost (carbon + chemicals) Beautiful alternatives: kapok + natural latex, abaca/jute, and recycled ocean-plastic rugs How a small niche is becoming a global movement—toward a more sustainable, compassionate design industry Connect with Elizabeth: Website: eccinteriors.com Instagram/LinkedIn: @eccinteriors #PurposePartyPodcast #VeganInteriorDesign #SustainableDesign #EthicalLiving #ConsciousConsumer