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This video is about social media strategy for authors. Digital marketing for writers doesn't mean being everywhere at once. This entrepreneurship lesson could save your sanity: focus on fewer platforms where your readers actually hang out. Overwhelmed by managing multiple social media accounts? Michelle Buck shares her journey of scaling back to just three platforms while actually improving her author platform and mental health. Timestamps: 00:00 - Social media burnout for authors 01:40 - Why quality suffers when spreading yourself too thin 05:09 - The truth nobody's telling you about platform selection 07:05 - How to choose the right platforms for your audience 09:56 - Creating content batching systems that save hours 12:52 - Using templates to streamline your social media workflow 14:37 - Focusing on consistency over platform quantity Connect with Michelle: YouTube: @michellebuckbooks Website: https://michellebuckbooks.com Substack: michellebuckbooks.substack.com Pinterest: michellebuckbooks Need a social media time-saver? Check out Michelle's Canva Templates for Authors: https://www.branchoutauthors.com/prod... If this interview inspired you to finally start (or finish) that book you've been thinking about, hit subscribe. I interview authors every week and share simple marketing strategies for self-published writers who actually want to sell books.