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This is a video about Influence Like a Pro with the POWER of 3A Reframing Techniques! Mastering the Art of Reframing: Transform 'No' to 'Yes' Ethically In this episode of 'The Deep Dive,' we explore a crucial skill: handling moments when you don't get an immediate 'Yes.' This isn't just for salespeople but anyone looking to be more influential in their interactions. Learn the three A's of reframing—Acknowledge, Associate, and Attack the Frame—along with five ethical rules to navigate objections and guide conversations effectively. Plus, gain insights from a seasoned sales leader managing a $250 million operation with over a hundred salespeople. Tune in to discover how to ethically understand concerns, keep rapport, and guide decisions strategically. 00:00 Introduction to Reframing 00:10 Understanding Reframing in Sales 01:02 The Three A Framework 01:28 Examples of Reframing Techniques 06:34 Ethical Rules for Reframing 08:53 Handling Common Objections 11:15 Advanced Reframing Strategies 15:47 Recap and Final Thoughts