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He was laid off by architects who were brilliant designers and terrible business owners. So he built an empire that gives him Wednesdays on alpine lakes. You started your business for freedom. Now you work more hours than anyone on your payroll. You check emails at dinner. You cancel holidays because "things will fall apart." You built something successful. It's slowly destroying you. In this episode, I sit down with Lance Cayko, serial entrepreneur who runs an architecture firm, construction company, real estate development business, a YouTube fishing channel with 126,000 subscribers, and still finds time to take his favourite clients on 16 mile hikes to remote mountain lakes. The thing is, he's not superhuman. He's just built his businesses differently than most trapped entrepreneurs ever consider. 🎯 What changes when you watch this: 00:00 - The moment Lance decided he'd never let someone else control his destiny again 04:12 - Why "friend, photo, and fee" transforms how you think about every client relationship 08:45 - The morning routine that creates "golden hours" where real money gets made 15:30 - How vertical integration means getting paid three to four times on the same project 22:18 - Why growing past 12 employees destroys the customer service that built your reputation 31:45 - The 2 Second Lean philosophy that Toyota used to crush American manufacturers 38:20 - Using AI as a "sandwich" tool, with you as the bread on both sides 45:10 - Why starting during a recession makes you unstoppable 📊 Take the FREE Freedom Score Quiz to find out if your business owns you: https://scoreapp.atpbos.com/ 🗓️ Book a Strategy Session with Roy: https://www.atpbos.com/contact 👤 About Lance Cayko: Lance is a serial entrepreneur based in Colorado who has built a vertically integrated architecture, construction, and real estate development company over 16 years without a single layoff. His preferred pronouns are "positive" and "reactionary." When he's not designing million dollar renovations, he runs Colorado's number one local fishing YouTube channel and teaches at university. 🔗 Connect with Lance: Website: www.f9productions.com LinkedIn: / lance-cayko-1227031a YouTube: / @fishingwithlance 👤 About Your Host: Roy Castleman is a serial entrepreneur who built multiple 7-figure companies over 25+ years, and nearly lost everything to burnout in 2021. Now he helps trapped entrepreneurs escape the prison of their own success through the Elevate360 program, combining AI-powered systems, wellness practices, and the BOS UP methodology. He's the UK's first certified BOS UP coach and a certified Wim Hof Method instructor. 🔗 Connect with Roy: Website: https://www.atpbos.com LinkedIn: / roycastleman YouTube: / @allthepowerltd Instagram: @roycastleman