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Are you building a business, or are you just creating a high-paying job for yourself? In this episode of Open Book Entrepreneur, real estate expert and coach Ernest Smith reveals the exact moment he realized his "solopreneur" mindset was holding him back from true wealth. Ernest shares the "Amaze Yourself" (A.Y.) philosophy—a simple weekly challenge that took him from local house flips to spending weekends at a billionaire’s estate and interviewing the founder of Reebok. If you feel stuck in the "hustle," this conversation will give you the clarity to pivot toward freedom and high-level acquisitions. The Exit Strategy: Why you need to plan your exit before you even start. The M&A Secret: How to use mergers and acquisitions to 5X your business valuation. The Power of the Room: How Ernest networked his way to icons like Kevin Costner and Joe Foster. The A.Y. Rule: The one-per-week habit that destroys procrastination and builds unstoppable confidence. If you’re ready to stop being a "solopreneur" and start being a CEO, hit the SUBSCRIBE button and turn on notifications. We’re deep-diving into the real numbers and mindsets of the world’s most successful entrepreneurs. 00:00 – Introduction: Real Estate, Podcasts, and Billionaires 02:54 – The "Midlife Pivot": Getting into 9-figure rooms 05:46 – How to build a business that Private Equity wants to buy 07:11 – The math behind 7X exit multiples 10:01 – The "Amaze Yourself" (A.Y.) Rule explained 11:44 – Why your network is your only true net worth #Entrepreneurship #RealEstateInvesting #BusinessScaling #MindsetShift #AmazeYourself #Solopreneur #FinancialFreedom #PassiveIncome #ExitStrategy #OpenBookEntrepreneur