Mid-market to enterprise sales prospecting strategies | Sales Development Excellence Conference скачать в хорошем качестве

Mid-market to enterprise sales prospecting strategies | Sales Development Excellence Conference

In this video from the Sales Development Excellence conference, we've invited Kate O'Hanlon, the Sales Development Manager, EMEA, at Segment to talk about mid-market to enterprise B2B sales prospecting strategies. Kate has a strong track record as a global top performer and of driving efficiencies within sales teams. Some of the questions we were talking about: 1. What are the first things a company needs to adjust in its outreach/sales approach to target mid-market companies and enterprises? 2. It's okay to be less formal when targeting SMBs, can this same style be used for enterprise accounts or does it need to get more formal? 3. What creative tactics does your team use to engage with relevant personas? 4. What does a typical day of an enterprise SDR look like? 5. What's the average number of touchpoints in a mid-market prospecting sequence? Sales Development Excellence is the virtual conference by SDR Leaders held for SDR Leaders who want to excel in 2022. Organized by Reply.io. Learn more about Reply.io here - https://reply.io #SDE2021 #salesprospecting #b2bleadgeneration