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OpenAI is PANICKING about Google's Gemini (and you should be too) 👉 • What ChatGPT's Traffic Drop Means for Mark... Try Semrush for FREE 👉 https://thankyouninjas.com Get our book for FREE 👉 https://exposureninja.com/youtube Request a marketing review 👉 https://exposureninja.com/ryt/review Listen to our podcast 👉 https://exposureninja.com/podcast Learn the full Hims marketing strategy 👉 • COPY Hims' $60M/Month Marketing Strategy ==================== The B2C marketing landscape has fundamentally transformed, with AI agents now shopping on behalf of consumers and customer acquisition costs reaching breaking point — creating both unprecedented challenges and extraordinary opportunities for brands that understand how to navigate this new terrain. While traditional marketing playbooks become obsolete faster than ever, the most successful D2C and e-commerce brands are implementing sophisticated strategies that work for today's human shoppers whilst positioning themselves for an AI-driven future. In this comprehensive guide, I reveal the five core strategies that leading B2C brands use to reduce customer acquisition costs whilst dramatically increasing customer lifetime value. In this video, I reveal: • Quiz-driven customer acquisition strategies that transform browsers into buyers — including how Lick Paint captures customers with £2 sample commitments and why Hims' diagnostic approach feels personalised despite recommending similar products to everyone • The AI-powered product discovery revolution and why your visibility depends on third-party content sites rather than your own website — including real examples of how ChatGPT and Perplexity source product recommendations from publications like Forbes and New York Magazine • Email marketing automation sequences that generate complete ROI within weeks — including basket abandonment, browse abandonment, and post-purchase education campaigns that can run profitably for years without modification • Digital PR strategies for AI visibility — why Béis' coverage across CNN, New York Times, Forbes, and dozens of high-authority sites drives both traditional SEO growth and AI recommendation visibility • Advanced search advertising tactics including Ichigo Inc's brilliant dual-brand strategy that allows them to dominate 2/3 of the advertising real estate for Japanese snack subscriptions I'll share real-world case studies, including how Away Travel optimises product pages for both human users and AI consumption, and why Crumbl Cookies' design-first approach drives over 7 million monthly organic search visitors. As I explain in the video: "Product discovery is changing. Potentially even more significantly, OpenAI has introduced Operator, which is an AI agent that can do shopping on your customer's behalf. In other words, eCommerce needs to be ready for AI agents to be making the purchases instead of humans." If you're ready to implement comprehensive B2C strategies that reduce acquisition costs whilst increasing lifetime value — positioning your brand for both immediate growth and long-term competitive advantage — this episode provides your complete roadmap for thriving in the AI-driven future of commerce. Listen to this as a podcast instead: https://exposureninja.com/podcast/356/ ==================== Exposure Ninja is a multi-year Global Search Award-winning search marketing agency, specialising in search-driven lead generation for B2B and B2C brands. We launched the world's first AI Search Optimisation service in 2023, and we've been delivering high-ROI SEO and Paid Media since 2012. We turn brands into industry leaders in search. Proudly B Corp Certified. Request a review of your website and marketing 👉 https://exposureninja.com/review/ Follow Exposure Ninja / exposureninja / exposureninja / @exposureninja / exposureninja / exposureninja ==================== Scripted by: Jess Percival Recorded by: Tim Cameron-Kitchen Edited by: DirekVim Thumbnail by: Dale Davies Produced by: Jess Percival, Dale Davies, and Tim Cameron-Kitchen ==================== #ExposureNinja #SEO