Allison Branding Returns to GM Here's What Changed & What Did Not скачать в хорошем качестве

Allison Branding Returns to GM Here's What Changed & What Did Not

Become a member (Support this channel):    / @thecarguyonline   Next Gen Drivetrain: https://nextgendiesel.com General Motors and Allison are back together again and the internet is acting like this is a massive win for truck buyers. But is it really? In this video I sit down with Nate from Next Gen Drivetrain to react to the news that GM heavy duty trucks will continue using the Allison branding on their 10 speed transmission. We break down what this announcement actually means, what has changed behind the scenes, and what has not changed at all. We walk through the history of the real Allison transmissions used in older Duramax trucks, why those units earned their reputation, and how that compares to the current 10 speed branded Allison transmission used today. Nate explains where the engineering actually comes from, how branding works in the automotive industry, and why marketing language often gets mistaken for mechanical reality. We also dig into the leaked Allison letter that surfaced previously, why that breakup mattered, and what likely caused the relationship to come back together. From contract disputes and brand value to corporate incentives and boardroom decisions, this conversation pulls back the curtain on how these deals really work. This is not about brand loyalty. It is about understanding what you are actually buying, how much of this decision is marketing versus engineering, and why consumers need to be far more skeptical of badges and press releases. If you care about truck reliability, drivetrain design, or just want to be a more informed buyer, this conversation is worth watching. As always, question everything and do not take marketing at face value. 2026 GM HD truck with Allison 2026 Chevy HD truck with Allison 2026 Chevy 2500 2026 Sierra and Silverado 2500 and 3500. 00:00 Which Allison was Reliable 03:12 Allison Legal Threat in 2025 to GM 08:52 Allison Reputation 12:32 Why do people care if it's not a REAL Allison