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In this episode of the DevReady Podcast ( / aerionautech ) , Anthony Sapountzis ( / anthony-sapountzis ) , CTO and Co-Founder of Anthony Sapountzis ( / anthony-sapountzis ) , CTO and Co-Founder of Aerion Technologies ( / aerion-technologies ) and DevReady.Ai (https://devready.ai/) , is joined by Simon Bedard ( / srhbedard ) , Managing Director of Exit Advisory Group ( / exitadvisorygroup ) . Simon brings deep experience from investment banking, business ownership, and sell-side mergers and acquisitions, where he now helps founders prepare for and execute successful business exits. After working with high-net-worth individuals and selling his own businesses, Simon identified a significant gap in professional, end-to-end exit support for business owners. His work focuses on business valuations, exit strategy, and advisory services that help founders understand what their business is worth and how to maximise value before selling. The conversation explores why selling a business is far more complex than many founders expect. Simon explains that while business owners are naturally comfortable with uncertainty and risk, investors approach acquisitions with a fundamentally different mindset that prioritises risk reduction. This difference often leads to friction during negotiations, particularly when emotional attachment and legacy considerations come into play. Simon shares practical insights into how founders and buyers can view the same business very differently, and why understanding investor psychology early can significantly reduce stress and improve outcomes during a sale. Anthony and Simon also unpack the differences between selling smaller owner-operated businesses and larger corporate-style companies. Smaller businesses may attract a wider pool of potential buyers, but owners often lack the time, resources, and transaction experience required to manage a sale effectively. Larger businesses typically have stronger internal teams, experienced advisers, and more sophisticated buyers who understand the mergers and acquisitions process. Simon notes that the current market is characterised by historically high levels of available capital, creating strong competition for quality businesses, while also increasing the risks for owners who engage buyers without proper representation. The discussion then turns to the dangers of unsolicited acquisition approaches. Simon explains that buyers usually operate within structured, sales-driven processes designed to maximise value for the acquirer. Without independent advisers and a seller-led process, business owners can lose control, endure lengthy due diligence, and still end up without a firm offer. Emotional fatigue and time pressure often weaken negotiating positions, leading to reduced valuations and unfavourable deal terms. Running a competitive process with the right advisers is essential to protecting value and maintaining leverage. Finally, Simon outlines what business owners should prioritise when preparing for an exit. He stresses the importance of early planning, often three to five years in advance, to reduce owner dependency and address risks such as key person exposure and customer or supplier concentration. Simon explains that time and value are closely linked, and delaying preparation often forces founders to compromise on price or terms. The episode concludes with a clear message that thoughtful planning, realistic timelines, and experienced guidance are critical to achieving a successful and well-managed business exit. #BusinessExit #ExitStrategy #SellYourBusiness #BusinessValuation #MergersAndAcquisitions #FounderJourney #Entrepreneurship #PrivateEquity #BusinessGrowth #DevReadyPodcast