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Blaine Hatab, co-founder of Distru, shares insights into the evolution of their software solutions for the cannabis industry, the challenges faced by operators, and the importance of data analytics. He discusses the current customer base, the role of small businesses, and the potential future of cannabis beverages and regulations. Blaine emphasizes the need for innovation and creativity in the industry while also addressing the impact of federal regulations and the importance of sustainability through hemp. The conversation wraps up with thoughts on preparing for federal changes and the integration of AI in cannabis operations. Chapters 00:00 Introduction to Distru and Its Founders 03:01 The Evolution of Distru's Software Solutions 05:58 Challenges and Lessons from Early Ventures 08:51 Current Customer Base and Market Positioning 12:00 Data Analytics and E-commerce Integration 14:46 Customer Onboarding and Success Strategies 17:40 Market Dynamics and Operator Challenges 20:39 Future of Cannabis Regulation and Industry Trends 23:33 The Potential of Hemp and Sustainable Practices 26:16 The Future of Cannabis Tourism and Experiences 28:13 The Evolution of Cannabis Culture 31:13 Innovations in Cannabis Products 31:59 The Future of Cannabis and Psychedelics 33:29 Navigating Regulatory Challenges 38:35 The Impact of Unregulated Products 44:45 Preparing for Federal Changes 48:39 Supporting Small Businesses in Cannabis 51:53 Building a User-Friendly Cannabis Software 55:13 Closing Thoughts and Future Opportunities