Building a Beloved Brand from a Tiny, Dying Business | Harley Sitner Interview скачать в хорошем качестве

Building a Beloved Brand from a Tiny, Dying Business | Harley Sitner Interview

Register for the live Q&A with Harley March 27th - https://bit.ly/43vYX24 Today's guest knew that his target business didn't conform to the conventional wisdom. It was tiny, losing money, about to shutter. And how big could the market actually be? Peace Vans was a repair shop in downtown Seattle that specialized in Volkswagen vans. Well, Harley Sitner bought it anyway, for just $100k — which was still too much, he jokes. But there was value there: solid mechanics, a desirable lease, some assets, customers.Flash forward 12 years. From this little hole in the wall, Harley has built Peace Vans into a beloved brand. An 8-figure business.This conversation highlights the importance of brand building, trusting your instincts, and finding a business that aligns with your unique talents, as exemplified by Harley Sitner's success with Peace Vans. ❤️ Enjoy this interview? SUBSCRIBE for more: https://bit.ly/42hLnN0 00:00:00. Intro to Harley Sitner 00:12:04. Harley decides to leave Microsoft 00:21:12. First business acquisition: West Coast Nurseries 00:29:13. Second acquisition: Peace Vans 00:35:19. Sean buys a VW Camper Van 00:39:20. Negotiating the purchase 00:48:35. Peace Vans today 00:55:00. The value of the brand 01:05:34. Lessons and reflections on the journey CONNECT with the Acquiring Minds podcast, socials, etc. 🎧 Podcast on Spotify: https://open.spotify.com/show/2vZrl0u... 🎧 Podcast on Apple: https://podcasts.apple.com/us/podcast... 👉 Get notified of new interviews: https://acquiringminds.co 👉 Follow host Will Smith on Twitter:   / whentheresawill   👉 Connect with host Will Smith on LinkedIn:   / willsmithsf   ABOUT Acquiring Minds Acquiring Minds is a podcast about buying businesses. Acquiring an existing business is an awesome opportunity for many entrepreneurs, and host Will Smith talks to the people who do it. New episodes 2x per week. Credits: Edited by Anton Rohozov Produced by Pam Cameron #business #acquisitions #buyingbusiness