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Welcome to The Market Runup podcast, hosted by Erin Gambrel aka The Blonde Broker and powered by Token Relations. For the flagship episode, Erin sits down with one of DeFi's most influential builders: Stani Kulechov, founder of Aave Labs. Markets are in a risk-off environment, liquidity is tightening, and crypto is moving in lockstep with broader global markets. This isn't a pullback, it's a stress test. Aave just processed nearly $500 million in liquidations this week without breaking a sweat. Stani walks us through the origins of Aave, from the early ETHLend peer-to-peer experiments in 2016 when DeFi had less than 1,000 users, to becoming the dominant player controlling 60% of all DeFi lending today. We break down how simplicity, trust, and resilience built a protocol that peaked at $75 billion in deposits in 2025. But this conversation goes deeper. Stani reveals Aave's vision to expand beyond digital assets into consumer loans, small business lending, and tokenized real-world assets. The new Aave app is coming, designed for mainstream users, especially underserved audiences like women and younger generations, with embedded wallets and full account recoverability. We dive into the macro picture: why DeFi provides uncorrelated yields that consistently outperform traditional money market funds, how central bank rate compression over the next 18 months will create a rush into DeFi, and why now is the best time to build accessible onchain infrastructure. This is crypto infrastructure maturing into real finance. This show is brought to you by Token Relations, the leading investor relations platform for blockchains, protocols and token issuers. You can read The Market Runup's weekly newsletter and the best investor updates on ecosystems like Solana, Polygon, Avalanche, Ripple, Aptos and more, by subscribing for free at www.token-relations.com TIMESTAMPS 00:00 – Welcome to The Market Runup: markets in risk-off mode, liquidity tightening 00:49 – Introducing Stani Kulechov, founder of Aave Labs 01:50 – Origins of Aave and how the protocol works: supply, earn, borrow 02:53 – Aave peaked at $75 billion in deposits, nearly a decade building in DeFi 03:54 – ETHLend beginnings in 2016-2017 with under 1,000 users, evolution to pooled model 05:35 – Market dominance: Aave controls 60% of DeFi lending today 06:08 – Key to adoption: simplicity, trust, and utility as an onchain piggy bank 08:26 – Security philosophy: building for worst-case scenarios and protocol resilience 11:18 – Product consolidation: narrowing focus from multiple products to stronger core 12:14 – The Aave app: simplifying DeFi with embedded wallets and account recoverability 13:40 – Serving underserved audiences: women, younger generations, accessible finance 15:01 – Uncorrelated yields: how DeFi consistently outperforms traditional money markets 16:28 – Rate compression outlook: 18-month forecast and interest rate arbitrage opportunity 17:54 – Stress test results: $200M liquidated in October, $500M this week without breaking 18:45 – Stani's legacy: building for global financial wellness and open innovation 20:12 – Infrastructure maturing into real finance: stablecoins, onchain lending, institutions Host: Erin Gambrel (The Blonde Broker) Host Socials: @theblondebroker (X) | @blondebrokerofficial (Instagram) Guest: Stani Kulechov Role: Founder, Aave Labs Guest Socials: @StaniKulechov (X) | @Aave (Aave) Note that this podcast is for informational purposes only and any views shared are opinions, not financial advice. The host or guests may have a direct or indirect financial interest in content mentioned.