From vision to reality: Product Catalog in action [Elevate 2025] скачать в хорошем качестве

From vision to reality: Product Catalog in action [Elevate 2025]

As airlines explore new ways to create and scale offers, having a structured approach to product data can provide a valuable path toward greater flexibility, efficiency, and interoperability. The Product Catalog provides a flexible framework for defining and sharing highly configurable airline products while enabling smoother integration across systems through a structured data model, supporting a modular ecosystem and diverse retailing strategies, including enhanced dynamic offer creation. In this session, ATPCO and PROS will share how Product Catalog can support different offer construction approaches, improve interoperability across airline systems, and facilitate greater personalization and interline collaboration. Hear how this collaboration is driving industry innovation, making product data more accessible, and supporting airlines in evolving their retailing strategies. Featured speakers: Melanie Dezelak—Strategy Fellow, ATPCO Christopher Allison—Product Director, Offer & Order Management, PROS Learn more about ATPCO: https://www.atpco.net/ #ATPCO #airlineindustry #airlines #Elevate2025 #ATPCOElevate