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3 Types of Emotional Appeals in Advertising [With Examples]

http://kylethewriter.com/squad Copywriters who can use boring data to create emotional appeal in advertising are consistently able to... Instantly trigger feelings and emotions that breed trust and authority... Trade-off thinking vs. feeling by automatically "showing" instead of "telling..." Create a more 3-dimensional (and believable) narrative around their product and brand... And a host of other impressive feats of emotional manipulation. The best part is it's really simple to do. It's all just a matter of taking a single set of information... And framing your words in a way that is LESS likely to appeal to logic vs. emotion. Do this correctly and you can rapidly provoke some irrational buying behavior. i.e. make stacks of cash.