From parachute to popcorn, Mariko's new speed скачать в хорошем качестве

From parachute to popcorn, Mariko's new speed

The provided transcript details Marico’s strategic transition from a period of market stability toward purposeful acceleration, leveraging its established presence to capture new growth. The company is fortifying its core hair oil business, specifically the Parachute brand, by maintaining consumer loyalty despite price fluctuations and utilizing Project Setu to expand direct distribution into rural India. Beyond its traditional pillars, Marico is executing a disciplined expansion into the food and digital sectors, acquiring premium brands like 4700BC and Plix to appeal to health-conscious, aspirational consumers. Ultimately, the text illustrates a shift in focus toward long-term profitability and brand premiumization, aiming to convert the massive unbranded market into loyal consumers of its diversified portfolio.