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Huge thank you to MBoZe and Aaron Create of Rich and Lonely for coming on the podcast this week, check them out in the links below: / aaroncreate / boze I sat down with MBoZe and Aaron Create of Rich and Lonely to discuss how they have brought their clothing brand into the mainstream in under a year, the fears they had creating the brand, and their best tips for someone looking to create their own clothing brand. Get $5 off and zero delivery fees on your first order of $15 or more when you download the DoorDash app and enter code Eavesdrop. Go to http://mackweldon.com/h3cz to get 20% off your first order! 1:40 First R&L Drop, how it started, why it was started 4:00 Learning the merchandise business and creating R&L 12:00 What is the marketing strategy behind R&L 15:10 Resellers in streetwear 16:35 top 3 tips for starting a clothing brand 22:50 Initial fears of starting R&L 27:40 League problems with merchandise, quantity over quality 30:15 Perpetrating 37:25 Tips for creators 42:00 HQZ and R&L Drop 47:30 Giving merchandise away for free to creators 51:00 Pokemane cutting her donations 52:10 R&L creating other pieces of clothing and accessories 54:20 Hecz on creating figurines of his players 59:00 Creating a brand bigger than gaming