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Optimize YouTube videos and 3 key steps on how to do it

Greg Jarboe, SEO-PR, describes how to optimize video for YouTube and provides three essential tips on how to do so. Greg begins by describing how you must optimize your video so it can be discovered. 20 hours worth of new video is uploaded to YouTube every minute, which makes it challenging for your YouTube video to be found. To get around this, Greg says you must optimize the video, which means doing keyword research using YouTubes auto discovery tool, for example. You can also use the YouTube keyword suggestion tool, which is available to advertisers but is free to everyone. Once you have identified the appropriate search terms that people are search for, and then you need to make sure those keywords are in your videos title, description, and tags.