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Brought to you by Applovin. Get access to the Operators channel expansion playbook, online masterclass, and up to $5k in ad credits. https://9ops.co/channels Founder anxiety. Sleepless nights. Standing on the brink of bankruptcy. Anyone who’s put their own chips on the table knows just how painful entrepreneurship can be. Join hosts Matthew Bertulli and Jason Panzer as they explore Roman Khan’s journey from staring into the abyss to building a holdco of multiple +$100M brands as the president of Peak 21. Discover the challenges + triumphs of scaling, the importance of distribution over product, and Roman’s unique approach to leadership at brands like Raycon, Linjer, Nutrition Kitchen, and more. Whether you’re an aspiring founder or a seasoned executive, this episode is packed with valuable lessons and brutally honest inspiration. 00:00 – The Titanic Moment: Facing Bankruptcy 02:46 – Learning From Failure & Founder Anxiety 04:20 – From Finance to Rocket Internet 06:09 – Starting Linjer: The $20K Kickstarter Gamble 07:56 – Pivoting to Jewelry and Early Wins 11:25 – Turning 40: Wealth, Purpose & Gratitude 15:26 – The Raycon Story: A Playbook for Growth 25:55 – How to Buy + Scale Companies the Smart Way 39:00 – Leading Teams: Radical Accountability & Execution 47:00 – Marketing Deep Dive: Meta, AppLovin & the Future of Growth 01:05:00 – AI, Creativity & The Next Era of Ecommerce 01:22:00 – TITAN 10: Rapid-Fire Questions & Answers