#56 How you can reduce marketing cost by 10x | Lessons from an early exit | Saher Shodhan скачать в хорошем качестве

#56 How you can reduce marketing cost by 10x | Lessons from an early exit | Saher Shodhan

I'm joined by Saher Shodhan, founder of Thera Travel, a startup that's disrupting the healthcare industry by providing patients with access to affordable and high-quality medical care abroad. With a background in marketing and growth, Saher has leveraged AI tools to drive growth and reduce marketing costs by 10x. In this conversation, we dive deep into the challenges of building a successful startup, the role of AI in healthcare, and how Thera Travel is making a difference in people's lives. Key Discussion Points: 🔥 What sparked the idea for Thera Travel and how Saher identified a problem in the healthcare system 🚀 How Saher used AI tools to reduce marketing costs by 10x and drive growth 🤖 The role of AI in healthcare and how Thera Travel is disrupting the industry 💡 The importance of understanding government data and using it to drive business decisions 📈 How Saher built a successful startup from scratch, from idea to exit in four years Timecodes: 0:00 - Introduction 0:36 - The Spark Behind TheraTravel 4:45 - The Journey of a Solo Founder 7:06 - Using AI for Marketing and Content Creation 16:09 - The Truth Behind Startup Valuations 19:51 - Navigating the Challenges of AI in Business 22:10 - Lessons from the Traktion Journey 24:12 - Finding the Right Acquirer for Your Startup 36:45 - Evolving Advertising Strategies in 2026 42:28 - Rethinking Team Size as a Success Metric 43:18 - The Reality of Fundraising Celebrations 44:52 - Learning from Failures in Startup Growth 48:24 - Selling Growth Strategies to Startups 51:11 - Analyzing Competitor Success in Marketing 52:46 - Recommended Reading for Founders 54:45 - Closing Remarks and Contact Information Important Links: You can reach Saher Shodhan at   / sahers   Vishesh, your host at https://vishesh.space Checkout Thera Travel at http://theratravel.co.uk/ P.S. If you are writing on LinkedIn https://tryjerry.com 🎙️ Subscribe for more episodes! #Episode56 #VenturingWithVishesh #Startups #Entrepreneurship