The State of Property Media: Data and Growth Strategies w/ Ian Kautzman from HDPhotoHub скачать в хорошем качестве

The State of Property Media: Data and Growth Strategies w/ Ian Kautzman from HDPhotoHub

Matty and Moses from Pixlmob talk to Ian Kautzman, the COO for ‪@HDPhotoHub‬, while in Las Vegas for the PMRE Conference. HDPhotoHub is the dominant player in the delivery and scheduling space for real estate photography businesses. Kautzman explains that HDPhotoHub is "kind of like a Shopify for real estate photography businesses," but it also handles scheduling and the delivery of media files back to the agents. He also shares industry insights gleaned from their data, including growth rates and correlations between products offered and business success. *Chapter Markers* 0:00 Welcome and Introductions 0:32 Ian Kautzman's Background 1:35 Kautzman Joins HD PhotoHub 2:20 Explaining HD PhotoHub 4:09 HD PhotoHub's Data Insights 4:46 Time to Shoot From Order 5:34 Looking at Rich Media Growth 6:00 Thriving Companies and Floor Plans 8:14 Video Correlation 9:44 Real Estate Market Cycles 11:11 Changes since 2019 12:32 Bundling and Packages 14:14 Bundles are Table Stakes 15:13 Real-time Scheduling 16:32 Designing a Real Estate Photography Business 16:59 Must-Have Services 19:18 The Importance of Hiring 20:25 Building Agent Relationships 21:45 Automating with AI 21:57 Agent Value from Media 22:30 Marketing Kits and Brochures 23:52 Monetizing Marketing Materials 25:17 Kautzman's "Hot Take" 27:17 Trusting Your Editor 28:51 Connecting with HD PhotoHub