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5 Bad Marketing Practices That Will Hold You Back in 2025

The 5 bad marketing practices in this video can hold back your 2025 strategy, so you should leave them in the past where they belong. Spend some time with Bo as he outlines what not to do in your marketing campaigns next year. 00:00 // Introduction Marketing has changed a lot in the last decade, and last year was no exception. There are five outdated marketing practices you should avoid in the next year and beyond. 00:22 // Disconnected data 2025 will be another year where data is critical to your marketing success. If you're collecting first-party data from your marketing efforts, you need to make sure that data is flowing between your tools so you can make the most of it. 02:04 // Only optimizing for Google Google may be the biggest search engine, but it's not the only one. In order to succeed, you need to optimize your website for more than just Google. This includes optimizing for AI chatbots and even video platforms like YouTube or TikTok. 03:16 // AI-generated content When AI tools were first gaining popularity, some online publishers shifted to content created entirely by AI. That's not the move in 2025. People want unique content written by other people with experience and expertise. 04:54 // Creating content for rankings Don't focus on what you think a search engine will like for its results. You need to create content for the people in your audience, not the bots that crawl and index websites. User experience is everything when it comes to content marketing and SEO, so create with that in mind. 05:59 // Spreadsheets for customer data Spreadsheets are helpful tools for tracking your projects, but they can only take you so far. You need robust tools that can help you gather, store, organize, and put your customer data to work. WebFX is a full-service digital marketing agency that combines over two decades of experience with cutting-edge technology to build campaigns that grow our clients' revenues. We created this YouTube channel to provide you with the marketing insights you need to hit your goals. ▶ Subscribe to our YouTube channel for new videos every week! https://www.youtube.com/c/webfx?sub_c... ▶ Want digital marketing insights sent to your inbox? Sign up for Revenue Weekly! https://www.webfx.com/email-signup/?u... ▶ Ready to start driving results with your digital marketing? Get in touch with our team at https://www.webfx.com/lp/digital-mark...