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Most businesses don’t just fail. They take over your life. In this episode of Dorset Business Matters, I sit down with Alison from Rural Ranges, the Bridport-based range cooker specialists who’ve built a serious business in under eight years. They recondition and sell range cookers, especially AGA, and are now expanding into premium and outdoor cooking. The start was bold. Secure jobs dropped. A small personal loan. A van, two months’ wages, a few tools, and a baby on the way. Steve brought 16 years of AGA engineering expertise. Allison was a chef with a deep understanding of food and customers. No gentle launch. It had to work, fast. They didn’t just sell cookers. They built the full solution, servicing, refurbishment, sales, delivery and installation. That’s what set them apart. We talk about the reality of building a team in a niche trade, why training matters, and how saying “yes” early opened unexpected international work, from France to Texas, and now Canada and Australia. Allison is straight about the real challenge. Time. Endless hours, constant pressure, and the slow realisation that boundaries matter more than effort. Letting go, hiring the right people, and drawing hard lines is what changed everything. If your business feels like it owns you, this episode will land. The work never stops. You have to decide where you do.