From Radio to Digital Power: How Idah Setati Turned Communication Into Strategy скачать в хорошем качестве

From Radio to Digital Power: How Idah Setati Turned Communication Into Strategy

In this episode of Kreative’s Kultural Corner, host Akani “Akay” Hlungwane sits down with Idah Setati (Edah West) — a social activist, digital marketing strategist, and creative entrepreneur whose journey reflects the evolution of communication in the digital age. From her early days in radio broadcasting to building a career in digital marketing and strategic communications, Idah shares how intentional communication, skill development, and adaptability have shaped her professional path. The conversation explores the realities of navigating the media and creative industries, the importance of digital literacy, and how young professionals can position themselves for long-term impact in an increasingly competitive landscape. This episode unpacks: • The transition from radio broadcasting to digital marketing • The importance of certification, mentorship, and continuous learning • The realities of freelancing in South Africa’s creative economy • Digital strategy, analytics, and building meaningful online influence • Empowering young creatives through knowledge and intentional growth This is a conversation about evolution, discipline, and turning communication into a powerful tool for economic and social impact. 🎧 Listen now on Spotify and watch the full episode on YouTube via The People’s Podcast Network.