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When financial pressures mount, Learning Centers often find themselves at the forefront of difficult decisions. This session will explore how academic support leaders can respond with agility, advocacy, and strategy to preserve essential services during times of fiscal crisis. Presenters will share practical approaches for positioning learning support as central to institutional success metrics, including retention, graduation rates, and GPA, while also acknowledging and addressing the emotional toll that budget cuts can have on both staff and students. Attendees will gain tools for crafting compelling messages to stakeholders, leveraging student government and campus partnerships, and using data to strengthen their case for support. By the end of the session, participants will walk away with actionable strategies for: Navigating campus politics and power dynamics Telling powerful stories that resonate with decision-makers Aligning learning support services with broader institutional priorities This webinar will equip Learning Center leaders with the insights and tactics needed to sustain their impact, even in the toughest financial climates. Geoff Bailey, Executive Director at University of Louisville will be joined by Michael Frizell, Director, Student Learning Services at Missouri State University, and Keigh-Cee Bell, Director of Tutoring and Supplemental Instruction at Grand Valley State University to lead this engaging webinar.