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This video will tell you about the basic steps to develop research models. In this video, I have explained the concept of types of variables and other relationships with each other. basic questions addressed in the video are: How to develop a conceptual model? What are variables? What is the relationship between these variables? Different types of variables used in the model development? How to develop a model to fill the research gap? #Model #Research #Variables #Factors References used: Kachigan, Sam Kash (1986). Statistical analysis : an interdisciplinary introduction to univariate & multivariate methods. New York: Radius Press. ISBN 0-942154-99-1. Lacke, Prem S. Mann ; with the help of Christopher Jay (2010). Introductory statistics (7th ed.). Hoboken, NJ: John Wiley & Sons. ISBN 978-0-470-44466-5. Reference: Müller J, Acevedo-Duque Á, Müller S, Kalia P, Mehmood K. Predictive Sustainability Model Based on the Theory of Planned Behavior Incorporating Ecological Conscience and Moral Obligation. Sustainability. 2021; 13(8):4248. https://doi.org/10.3390/su13084248 Reference: Kalia, P., Kaushal, R., Singla, M. and Parkash, J. (2021), "Determining the role of service quality, trust and commitment to customer loyalty for telecom service users: a PLS-SEM approach", The TQM Journal, Vol. 33 No. 7, pp. 377-396. https://doi.org/10.1108/TQM-04-2021-0108