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At the Atlassian team '25 event last week several people took notice when Mike Cannon-Brooks, the founder of Atlassian continuously referred to the Atlassian products as apps. As it turns out this was intentional and Atlassian has actually renamed their products to apps. As we already have apps in the form of marketplace apps, this begs the question: what is Atlassian thinking? In an article in the Atlassian Community Atlassian is trying to explain this strange move, but I fail to understand the logic of having multiple things being named the same. So in the future when someone refers to an app, then it can be a product like Jira, it can be a platform feature like Goals, it can be a marketplace plugin, or it can be an actual app like the mobile app for Jira. Needless to say, this is causing some frustration and a whole lot of confusion. The fact that this comes at the same time as the Issues are being renamed AND a completely new UI is rolling out is really not a good way to manage change. #atlassian #frustration #renaming #productsareapps #atlassiancreator ///////////////////////////// Article in the Atlassian Community: https://community.atlassian.com/forum... ///////////////////////////// 🎞️🎞️🎞️🎞️🎞️🎞️🎞️🎞️🎞️🎞️🎞️🎞️🎞️ Discuss this video on my website: https://jimiwikman.se/about-me/my-vid... 🎞️🎞️🎞️🎞️🎞️🎞️🎞️🎞️🎞️🎞️🎞️🎞️🎞️ 💙💙💙💙💙💙💙💙💙💙💙💙💙💙💙 Discuss this in the forum: https://jimiwikman.se/forums/topic/12... 💙💙💙💙💙💙💙💙💙💙💙💙💙💙💙