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How Higher Ed Can Survive the Enrollment Cliff with Greg Clayton The discussion focuses on how Education Dynamics assists colleges and universities in enhancing their reputation and revenue. The conversation covers the challenges of the enrollment cliff, the importance of job readiness, and the role of AI in brand amplification. Takeaways • Education Dynamics helps colleges with reputation and revenue. • The enrollment cliff is a significant challenge. • Job readiness is crucial for students. • AI plays a role in brand amplification. • Reputation and revenue are key pillars. • The learner marketplace has been surveyed for over 12 years. • Academic standards and job readiness are both important. • AI visibility pyramid includes brand amplification, reputation, and revenue. • The marketplace perspective is comprehensive. • Education Dynamics has a strategic approach to challenges. Sound bites Reputation and revenue are our two pillars. The enrollment cliff has been talked about for quite a long time. We survey the learner marketplace. AI visibility pyramid with brand amplification. Job readiness in the marketplace. Education Dynamics helps colleges and universities. Comprehensive perspective on the marketplace. AI plays a role in brand amplification. Reputation and revenue are key pillars. Strategic approach to challenges. Chapters 00:00:00 Introduction to Job Ready 00:01:18 Market Perspective 00:03:45 Reputation and AI in Higher Education 00:06:05 Employer Engagement and Job Readiness 00:09:00 Strategic Approaches to Educational Challenges 00:12:30 The Role of AI in Brand Amplification 00:15:45 Navigating the Enrollment Cliff - 00:19:00 Surveying the Learner Marketplace 00:22:15 Balancing Academic Standards and Job Readiness 00:25:30 Comprehensive Market Analysis 00:28:45 Key Pillars: Reputation and Revenue 00:32:00 Future Trends in Higher Education #EducationDynamics, #EnrollmentCliff #GEOSearch #highereducation #marketingstrategy