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Optimizing Your Structured Data for Better Search Results

In this video, we're going to be walking through how we can optimize our structured data to extend the benefits even further. So, what is structured data? By now, hopefully, you have some idea if you've watched any of our videos what structured data is. Essentially, it's just a label applied to markups that allow Google or other search engines, or other databases, to really understand the data. It's metadata, so it's data about data, and it's added, in this case, the case we're talking about, for search engines, rather than people. Now the primary purpose is to help with better indexing and understanding, but in order to rank in search, we still have to have the content, we still need to deliver value, still needs to be unique, all those other factors apply. So this is not like a magic bullet, but it is something that's extremely important if you want to earn rich features. _________________________________________________ 🔔 Subscribe for more free YouTube tips: https://www.youtube.com/channel/UC4EW...