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It seems like everyone is using AI imagery lately. But should you? I recently posted on Threads (https://www.threads.com/@spechtand.co...) asking my audience how they feel about AI generated imagery in branding and out of 61 comments, the response was almost unanimously: hard no. And while I'm not here to tell you AI has no place in your business, brand imagery is a whole different conversation... one where the stakes are a lot higher than you might think. In this episode, we're getting into why AI imagery is so tempting, what's really behind the pushback, where it might actually be okay to use, and the questions you should ask yourself before making the call either way. If you've ever considered using AI imagery as a shortcut to looking more established, this one is for you. 👉 In This Episode, You’ll Learn: • What 61 people on Threads actually said about AI imagery in branding • Why AI imagery feels like the obvious solution when you're on a budget (and why it usually backfires) • The three biggest ways AI imagery creates a disconnect with potential clients • The difference between elevating reality and fabricating it entirely • Where AI imagery is actually okay to use in your brand • Why polished visuals are no longer a differentiator, but being human is • The litmus test for deciding whether to use AI imagery in your business • What to do instead if you can't afford professional brand photography yet 🎧 Tune in for a nuanced take on one of the most talked-about topics in the online business world right now, and a reminder of what it really costs your brand when you prioritize looking perfect over being authentic. 🔗 Links & Resources: ➡️ Follow me on Instagram @spechtand.co ( / spechtand.co ) ➡️ Book Your Stand Out Brand Strategy Session (https://www.spechtand.co/stand-out-br...) (use code SFBPOD for $100 off) ➡️ Book A Brand Chat (https://app.acuityscheduling.com/sche...) The Stand Out Brand™ Audit is an AI powered guided audit that shows you exactly what’s working, what’s not, and how to strengthen your brand using my proven Stand Out Brand™ System. If you’ve been feeling like your brand needs a little love, but you’re not sure where to start, this tool will give you clear next steps to move your brand forward with purpose in 10mins or less! Get started here! (https://www.spechtand.co/brand-audit-bot)