The Dashboard Behind $100M+ in Ecom Revenue скачать в хорошем качестве

The Dashboard Behind $100M+ in Ecom Revenue

🟢 Get a FREE Audit of Your eCom Brand here: https://www.thevisionarygrouptx.com/c... 🔴 Get the Growth Dashboard here: https://www.thevisionarygrouptx.com/l... If you’re running a 7-figure (or scaling to 8-figures) e-commerce brand, this is the dashboard you need. Most brands obsess over ROAS, Meta results, or Klaviyo-attributed revenue… but once you scale past seven figures, that’s not enough. If you’re not analyzing your marketing performance alongside your P&L, you’re flying blind. In this video, I break down the exact Growth Dashboard we use with 7- and 8-figure e-commerce brands to scale profitably - not just grow revenue. This isn’t surface-level marketing talk. This is operator-level analysis. Inside, you’ll learn: • How to track true marketing efficiency (beyond platform ROAS) • The difference between gross sales, net sales, and real profit • How to calculate blended MER (Marketing Efficiency Ratio) • How to find your true New Customer Acquisition Cost (NCAC) • Why LTV:CAC is often miscalculated — and how to fix it • How to align ad spend with real profitability • The exact spreadsheet template we use with clients I’ll walk you step-by-step through: ✔ Gross sales → Net sales → Gross profit ✔ Ad spend + agency fees + marketing expenses ✔ Shipping, operational costs, and true contribution margin ✔ AOV, purchase frequency, and lifetime value ✔ LTV to CAC and Lifetime Gross Profit to CAC If your Meta and Google numbers look good… but your bank account doesn’t - this will show you why. ⏱️ Timestamps 0:00 – The Problem with ROAS at Scale 0:56 – Overview of the Growth Dashboard 1:21 – Gross Sales vs Net Sales Explained 2:00 – COGS & Calculating Gross Profit 2:22 – Total Ad Spend, Agency Fees & Marketing Costs 3:36 – Marketing Efficiency Ratio (MER) & Attribution Overlap 5:25 – Hybrid P&L: Seeing the Full Picture 5:33 – Core Shopify KPIs (AOV, New Customers) 6:49 – Net Acquisition MER & True Blended CAC 7:50 – Calculating Purchase Frequency & LTV 9:24 – LTV to CAC (And Why It Matters) 9:52 – Lifetime Gross Profit to CAC 10:19 – Live Example Walkthrough 12:56 – What to Do If Your Numbers Look Bad 14:10 – How to Get the Free Template & Audit If you’re doing over $1M/year in revenue and want us to run this analysis for your brand, there’s a link above to apply for a free audit. Stop scaling revenue. Start scaling profit. Make sure to like, subscribe, and turn on notifications for more e-commerce training. #ecommerce #marketing #shopify #dtc #business #entrepreneur