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Digitalization isn’t optional anymore — it’s the foundation for scalable, future-proof service businesses. In this session, discover how a global industrial service organization transformed its service model through digital platforms, data, and customer-centric design. 🚀 👤 Speaker: Martijn Reissenweber, Global Director Services, Huisman Equipment 👤 Host: Nick Janssens, Managing Partner, Fenego Key topics covered include: Why digitalization is critical for service organizations to compete and scale. How digital tools enhance — not replace — the human factor. Building a global service portal for parts, tickets, remote support, and performance data. Using IoT, AI, and predictive maintenance to reduce downtime and increase uptime. Moving from reactive service to advanced servitization business models. For B2B companies, especially in complex industrial and service-driven environments, digitalization is no longer about efficiency alone. It’s about: Enabling scalable service revenue. Improving customer experience across global operations. Supporting data-driven decision-making and predictive maintenance. Creating the foundation for advanced service and servitization models This session offers practical insights for B2B leaders, digital transformation teams, and e-commerce strategists looking to modernize service operations while keeping customer relationships at the center. 📥 Subscribe to our channel for more insights into the world of B2B e-commerce! Learn more at: https://www.intershop.com/en/ 👉 Connect with Intershop: LinkedIn: / intershop-communications #Intershop #IntershopPlatform #B2BEcommerce #DigitalTransformation #Servitization #AIInBusiness #ServiceDigitalization #PredictiveMaintenance #IndustrialEcommerce #CustomerCentricity #DataDriven #B2BServices #EcommerceTrends