MSP Marketing Made Simple: Overcoming the Most Common Marketing Struggles | Pax8 скачать в хорошем качестве

MSP Marketing Made Simple: Overcoming the Most Common Marketing Struggles | Pax8

Marketing is one of the biggest challenges for MSPs—but why? In this episode of TECHnically Unraveled, we sit down with Amanda Thompson, Sr. Director of GTM Strategy and Solutions at Pax8, to break down the most common marketing struggles and how to overcome them. 🔑 Key Topics Covered: ✅ Why social media consistency is the #1 marketing pain point ✅ The psychology behind marketing and how SMBs react differently than enterprises ✅ How to measure success with the right KPIs—lead vs. lag indicators ✅ The evolving tech stack and its impact on MSP marketing strategies ✅ The importance of an integrated marketing strategy and how Pax8 is solving this with Channext 📚 Chapters: 00:00 - Intro 01:23 - Pax8 Podcasts Announcement 02:27 - Guest Introduction: Amanda Thompson, Sr. Director, GTM Strategy and Solutions, Pax8 04:27 - Shift in Marketing Trends 06:57 - Social Media Marketing 09:27 - Storytelling and Differentiation 11:02 - Consistency in Marketing Efforts 12:08 - Creating Engaging Content and Social Media 12:34 - Pax8 Results Selling Framework 15:03 - Measuring Success 17:02 - Integrated Marketing 23:26 - Channext: Pax8 Private Offer 26:13 - Final Thoughts 27:20 - Copilot Tip of the Week 28:55 - Outro 📌This episode is for you if you are struggling to market your MSP business effectively! 👍Like and 🔔Subscribe to stay up to date on our latest episodes. Remember, we’re live 🔴 on YouTube every other Thursday at 2 PM MT. ⎯⎯⎯⎯⎯⎯⎯⎯ CONNECT WITH THE HOSTS Kristen Fehrenbach | Sr. Director Microsoft GTM Solutions | Pax8   / technicallykris   ⎯⎯⎯⎯⎯⎯⎯⎯ CONNECT WITH THE GUEST Amanda Thompson, Sr Director, GTM Strategy and Solutions l Pax8   / amandathompsonpax8   ⎯⎯⎯⎯⎯⎯⎯⎯ LINKS Pax8 Homepage https://www.pax8.com/en-us/ ⎯⎯⎯⎯⎯⎯⎯⎯ ☁ Learn More About Pax8 ☁ Why Pax8? - http://pax8.io/Apkk50PVlf6 Explore our cloud marketplace - http://pax8.io/qCk450PVlcx ☁ Sign Up for Beyond Denver 2025 ☁ Join us June 8-10, 2025 - https://www.pax8beyond.com/ ☁ Subscribe To Our Channel ☁ Never miss an episode of TECHnically Unraveled - http://pax8.io/5yxJ50JJ3Z3 ☁ Follow Us ☁ LinkedIn - http://pax8.io/1jFu50JJ423 Twitter - http://pax8.io/AAth50JJ42u Facebook - http://pax8.io/A4gR50JJ43f ☁ Shop Pax8 Club ☁ See our collection of softwear - http://pax8.io/JTZV50PVlep