Meaning of Measurement and Types of Errors in Marketing Nominal, Ordinal, Interval, Ratio || скачать в хорошем качестве

Meaning of Measurement and Types of Errors in Marketing Nominal, Ordinal, Interval, Ratio ||

Measurement Concept in research, Nominal, Ordinal, Interval, Ratio, research methodology Marketing Research Methodology playlist:    • MARKETING RESEACH   Measurement is a very important concept in Research Methodology because it helps researchers convert abstract ideas into measurable data. In this video, we explain the Measurement Concept in Research in a very simple and easy way, specially for students. You will clearly understand the four scales of measurement: Nominal Scale – meaning, definition, and examples Ordinal Scale – ranking, order, and practical examples Interval Scale – characteristics, equal intervals, and examples Ratio Scale – zero point, uses, and real-life examples This video is useful for BBA, BCom, MBA, MCom, PhD, UGC NET, and other competitive exam students. Each concept is explained with easy language and practical examples to help you remember it for exams. 📌 Topics Covered: Meaning of Measurement in Research Concept of Measurement Types of Measurement Scales Nominal, Ordinal, Interval & Ratio Scales Research Methodology basics 👍 If you find this video helpful, don’t forget to Like, Share & Subscribe for more easy explanations on Research Methodology.