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ChatGPT has officially entered its commercial era. In January 2026, OpenAI announced it will begin testing ads inside ChatGPT, a move that could fundamentally reshape the internet as we know it. Ads will now appear beneath AI-generated answers for free users and the new $8/month ChatGPT Go tier. But what does this actually mean for users, businesses, and the future of online search? In this video, we break down: How ChatGPT ads work Who can advertise right now (and why it’s extremely exclusive) Why OpenAI made this move What the shift from the “search economy” to the “answer economy” really means Why AI Search Optimization (ASO) may become the most important strategy of the next decade The commercial layer of AI is here. The businesses that prepare now will dominate the future of visibility. ⏱️ Chapters 00:00 - ChatGPT Goes Commercial: The Big Announcement 00:31 - How ChatGPT Ads Work (Placement, Safeguards & Tiers) 01:00 - Why Ads Now? The Cost of AI & The Shift to the Answer Economy 01:30 - Who Can Advertise? Pricing, Exclusivity & Early Access 02:52 - What This Means for Businesses: AI Search Optimization (ASO) #WalkerKreative #ChatGPTAds #AIAdvertising #AISEO #AnswerEconomy #OpenAI #DigitalMarketing #FutureOfSearch #BusinessStrategy #AISearch #Entrepreneurship