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This presentation was delivered at the Weave A Real Peace (WARP) Annual Meeting in June 2025. For more about WARP, please visit: www.weavearealpeace.org Zellipah Githui is the founder of Gitzell FairTrade, a social impact brand whose mission is to improve the livelihood of families in Africa. Growing up in Kenya in a large family with few resources, Zellipah knows firsthand what poverty is. She learned the art of weaving from her mother and now partners with women weavers from several African countries to create fair trade home decor and accessories. Her specialization lies in facilitating grassroots activities that uplift the livelihoods of families in Africa, particularly at the intersection of fair trade and smallholder farming. Driven by her passion to make a meaningful impact, Zellipah is deeply committed to enhancing local and global communities. She believes in the power of storytelling to shed light on important issues such as immigrants’ experiences, justice, diversity, equity and inclusion.