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---- watch the resonance masterclass: https://jasonmoss.com/resonance join the collective: https://jasonmoss.com/collective apply for 1-on-1 mentorship: https://jasonmoss.com/apply what if your biggest 2026 breakthrough has nothing to do with “better strategy”… and everything to do with who your business is built for? in this episode, i’m sharing the five hard-earned lessons that reshaped my entire business in 2025 — from stopping the obsession with the “perfect niche,” to shifting from a personal brand into an energetic field that actually attracts aligned clients. you’ll hear how i rebuilt my marketing around resonance (including the funnel shift that changed my lead flow), why live experiences became my conversion engine again, and the uncomfortable offer pivot that made everything feel simpler, cleaner, and more profitable. if you’re an entrepreneur craving alignment and real momentum, this will crack something open. -- hey, i’m jason moss. i work with entrepreneurs who are ready to grow... but only in ways that feel aligned, sustainable, and true. if you’ve built a business with heart and depth, but the old models of scaling no longer resonate... you’re not alone. i help coaches, consultants, and service-based founders simplify their model, attract soul-aligned clients, and design systems that support the life they’re really here to live. over the past 18 years, i’ve worked with over 1,000 clients and generated $1.5m online. but the numbers aren’t the point... the way it happens is. these videos are where i share what works... grounded, proven guidance for entrepreneurs building from alignment. keep leading your way. i’m with you. jason ----