Richard Edelman — Leading with Trust & Strategies for Success скачать в хорошем качестве

Richard Edelman — Leading with Trust & Strategies for Success

Join us for a conversation with Richard Edelman on Leading with Trust & Strategies for Success. Richard Edelman is the CEO of Edelman, a global communications firm, and Chairman of Daniel J. Edelman Holdings, the firm’s holding company. Founded in 1952 by his father Dan, Edelman remains independent and family owned with more than 6,000 employees in 66 offices across 28 countries. Now in his 29th year as CEO, Edelman is one of the longest tenured agency leaders in the marketing services industry. During that time, he’s guided the firm’s entry into Digital, Creative, Performance Marketing, Advisory, and AI. As the creator of the annual Edelman Trust Barometer, he has become one of the foremost authorities on trust in business, government, media and NGOs. Now in its 25th year, the Edelman Trust Barometer is widely recognized as the leading piece of research on trust with its cross-cultural insights regularly cited in the Financial Times, The Wall Street Journal, The New York Times, The Economist, Fortune, Forbes and other media.