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Freelancer client acquisition, videographer marketing, how to find clients as a freelancer, networking for creatives, and local business outreach — this video shows my real strategy for finding new clients at events. I’m Nico, a videographer documenting the real process of building a creative career while overcoming my fear of speaking on camera. Today I’m heading to a big event in New Jersey where one of my clients has a booth. But beyond filming, I’m also trying something different: actively meeting business owners and trying to generate leads. Recently two of my clients stopped working with me in the same month, and I realized something important: I had zero warm leads in the pipeline. That made me rethink how I approach client acquisition. In this video I talk about: 00:00 – Why I’m doing this challenge 00:23 – Preparing for a big event in New Jersey 00:55 – Filming a client booth at the event 01:20 – Meeting other business owners 01:50 – The problem with relying on referrals 02:10 – Losing two clients in one month 02:35 – Realizing I had zero warm leads 03:00 – Why creatives need a client system 03:20 – Talking to local businesses at events 03:45 – Should I focus on small businesses? 04:25 – Using case studies to reach bigger clients 05:00 – My goal for today If you’re a videographer, freelancer, or creative entrepreneur, this is the real behind-the-scenes of trying to build a sustainable business. 🧭 I also write a weekly newsletter about building a creative life — freelancing, storytelling, marketing, and mindset. 👉 Subscribe here: https://nicocastro.kit.com/newsletter 💬 Question for you: How do you currently find new clients?