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MailChimp GDPR Tutorial: How to Set Up MailChimp Sign-up Forms for GDPR. ⚠️ PLEASE NOTE: Since creating this video MailChimp have changed things around slightly. When you come to segmenting your List instead of looking for 'Email Preferences' you must search for the name you gave the GDPR Field Label. In my case I called it "GDPR & Marketing Permissions" so I must look for "GDPR & Marketing Permissions" to segment my List ** 🔸 Step #1: Enable GDPR Sign-up Form Fields What you need to do is enable GDPR form fields in your List settings and then go to your Sign-up forms. You'll see how MailChimp adds "Marketing Permissions" at the foot of the sign-up form. On the RH side you'll find the form fields which you can customise according to your business needs. Take care when considering which GDPR Options you choose and remember that you need to obtain 'granular consent' from your subscribers. This means that every one of your marketing activities must be communicated clearly and requires separate consent from your subscribers. In the Legal text you must name the organisation which will be collecting data (your company) and include a contact email address so that subscribers can get in touch if they'd like their data removed. Refer to your Privacy Policy and/or Cookie Policy if relevant here. 🔸 Step #2: Segment your Email Lists This is necessary so that you only send the right emails to the right people according to the options they selected when they signed up to join your List. 🔸 Step #: Obtain Permission New subscribers will automatically sign up to your List using the new GDPR form fields, and will automatically be added to a List segment according to the options they selected. However, you will need to give all your current subscribers the same opportunities to opt-in to your List and select their preferences. MailChimp have a handy template to help you which I'll run through during the tutorial. It's super-easy to use! =================== Please give my video a LIKE 👍 once you've viewed it, share it with your friends and subscribe to my channel for more video updates and advice. =================== Chat with Me on Social ⬇︎ ● Twitter: / virtuosoassist ● Facebook: / virtuosoassi. . ● Instagram: / virtuosoass. . ● LinkedIn: / nickypasquier