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🎥 Behind the Scenes: Real-World Commercial Shoot + Sigma 18–50mm Review | Lighting, Audio & Interview Tips Go behind the scenes with me on a recent commercial photo and video production for a new client here in Charleston, South Carolina. In this video, I share how our small two-person production team — myself and my wife (producer and co-owner) — approached this project from both a creative and technical standpoint. You’ll see how we capture both professional stills and cinematic video assets for a major marketing campaign, and I’ll break down the tools, techniques, and decisions that helped us deliver high-end results with a streamlined setup. I’ll also share my thoughts on why the Sigma 18–50mm f/2.8 might just be the best lens for APS-C cameras, and why it’s become one of my most reliable go-to lenses for travel and commercial work. Whether you’re an amateur videographer learning how to: ✅ Set up professional lighting for interviews ✅ Capture clean audio on location ✅ Work efficiently with clients ✅ Build confidence shooting both stills and video …or a freelance creative looking to level up your commercial production skills, this video offers a real-world look at how small teams can create big results. 📸 What You’ll Learn in This Video: • How to plan and execute a client photo + video shoot • The advantages of working with a small production team • Why the Sigma 18–50mm f/2.8 is a perfect lens for APS-C shooters • How to adapt to unpredictable natural light on location 🎬 Gear Featured in This Video: Sony FX30 + Sigma 18–50mm f/2.8 DC DN Sigma 18–35mm f/1.8 (EF mount) Fujifilm system for still photography If you’re passionate about cinematography, photography, and creative production, make sure to subscribe for more behind-the-scenes insights, lighting tutorials, and gear breakdowns from a veteran commercial photographer and director of photography with 20+ years in the industry. 👉 Watch next: [Lighting for Documentary Interviews – How I Got This Look] • Dark Space, Beautiful Lighting: BTS Lighti... 💬 Let’s Connect Website – www.rzcreativeproductions.com 📩 For business inquiries: [email protected] #BehindTheScenes #CommercialProduction #Sigma1850 #SonyFX30 #VideographyTips #PhotographyTutorial #LightingSetup #FilmmakingTips #CameraGearReview #SmallProductionTeam #CharlestonSC #DirectorOfPhotography #SigmaLensReview #ProfessionalVideoProduction #charlestonvideographer #charleston #productioncompany