Why African CX needs its own playbook: Building Africa's CX Future скачать в хорошем качестве

Why African CX needs its own playbook: Building Africa's CX Future

Summary: The conversation delves into the journey and transformation of CX, the understanding of customer experience, the state of customer experience maturity in Africa, the creation of a customer-centric culture, and the building of an ecosystem for CX leaders. The key takeaways include the importance of the CX journey and the establishment of a customer-centric culture. Takeaways: -CX Journey and Transformation Customer-Centric Culture Chapters : 00:00 The Journey into CX 05:08 Understanding Customer Experience 10:05 The State of Customer Experience Maturity in Africa 15:10 Creating a Customer-Centric Culture 30:12 Building an Ecosystem for CX Leaders