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Did you know that over 50% of users will leave your website if it takes longer than 3-5 seconds to load? This means your page load speed isn’t just a technical thing, it is actually a business problem If your business has a website, you’ve likely heard of SEO and the importance of your page load speed. One simple trick I use to make a significant difference is that : I Put My Videos Below The Fold. When a user lands on your website, the first section they see without scrolling is known as "the fold." Web browsers often prioritise loading texts first, then images, and finally videos. By keeping videos on my web pages below the fold—meaning they only appear after a user scrolls down— I often get the page to load faster, which enhances my user experience right from the start. A fast-loading website not only reduces bounce rates but also improves my Search Engine rankings. In fact, Google has confirmed that page speed is a key factor in its ranking algorithm. So, if you want to boost your site’s speed and keep users engaged, make sure your videos stay below the fold. It’s a small adjustment with big rewards.