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-How do you stop being "the talent" and start being "the owner"? In this episode of Shop Talk with Radiate Prints, Taylor Walden sits down with Josh Potter, the visionary behind 1413 Visuals. While many in Eastern North Carolina know Josh as an award-winning videographer for local news and business promos, today he shares the story of how he evolved from a freelance creator into a studio owner. Taylor and Josh trace his journey from teenage garage bands and DIY recording studios (complete with carpeted walls!) to the world of broadcast television, and finally, his leap into full-time entrepreneurship. Josh reveals the "secret weapon" piece of gear that gave him a competitive edge during the 2020 pivot and how he is building a business model that will give him his time back. In this episode, we dive into: -The "Hobby to Career" Transition: How Josh leveraged his experience at a local TV station to launch a successful freelance brand. -The Scalability Secret: Why Josh pursued a physical studio as part of his business model. -Learning from Mistakes: Why "messing up" is the most effective form of education for any entrepreneur. Whether you are a freelancer feeling burnt out, a creative looking to scale, or a business leader interested in the future of digital media, Josh’s insights on "always be learning" will change the way you look at your workflow. More Shop Talk: Thank you for your continued support of the Shop Talk with Radiate Prints Podcast! Know someone who should be a guest? Nominate them! Head to the Radiate Prints website and fill out our nomination form under the “Podcast” tab. You can find more episodes of the Shop Talk with Radiate Prints Podcast on YouTube, Apple Podcasts, and Spotify. We release new episodes weekly on Wednesdays! Connect with Radiate Prints: We print apparel people love to wear. If you need t-shirts, hoodies, hats, or a company store for your organization, reach out to us! Taylor and the team would love to help. @radiateprints on Instagram, Facebook, TikTok, YouTube, and LinkedIn Website: https://radiateprints.com Instagram: / radiateprints TikTok: / radiateprints