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If you had to write your obituary today, what would you want it to say - how many lives you lifted, or how perfectly you avoided failure? Rajan Shah’s story argues that the legacy worth leaving demands risk, learning, and the courage to fail early because resilience, impact, and integrity are built in the messy middle, not in a spotless record. Rajan Shah, founder and CEO of Capwell Industries in Kenya, shares a three-decade journey building a food manufacturing business rooted in staples (maize, wheat, rice, pulses) and evolving into higher-value foods (baked goods, beverages, ready-to-eat meals) while expanding across East Africa. He challenges the dominant “Africa is too hard” narrative: yes, there are real friction points like cost and corruption, but the opportunity is massive, driven by a young, growing population and a regional hub effect. Inside Capwell, innovation is treated as a core value and is paired with global benchmarking for quality rather than local comparisons. Rajan’s leadership compass centers on integrity (win-win relationships) and agility (fast, non-bureaucratic decisions). He frames resilience through lessons from COVID-era supply shocks, drought cycles, and climate change pushing the need to onshore supply and work more deeply with farmers. His “North Star” is purpose with lasting human impact: the real measure isn’t wealth, but lives touched. For young entrepreneurs, his advice is direct: take your shot, don’t fear failure, fail early to become stronger, and find mentors to keep you learning without quitting.