How early adopters shape tech скачать в хорошем качестве

How early adopters shape tech

Early adopters are the gatekeepers of new technology and innovation – the “influencers” who set trends. But, is the tech industry too concerned with their specific tastes, and are the innovation needs of the rest of us being ignored? SOURCES & FURTHER READING Geoffrey Moore’s Crossing the Chasm https://www.harpercollins.com/9780062... Pew data on early adopters http://www.pewresearch.org/fact-tank/... Who are early adopters? (Academic literature review) https://www.researchgate.net/publicat... JP Eggers on focusing on the customers you want https://hbr.org/2015/06/focus-on-the-... Rita McGrath on pace of tech adoption https://hbr.org/2013/11/the-pace-of-t... Price of tech goes down over time https://humanprogress.org/article.php... CREDITS Writer: Louis Foglia Editor: m.cho Researcher: Dushyant Naresh Supervising Producer: Allison Brown Follow Beme on Instagram:   / bemenews   Twitter:   / bemeapp   Facebook:   / officialbeme