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"If it doesn't keep you up at night and you're not excited to go to work on Monday, then it's not your thing. It's not your why." Cari Gelber spent 20 years in events, hospitality, and the music industry—touring with bands, nearly landing a Disney movie deal, and selling out nightclubs in Manhattan. Then she pivoted into insurance staffing with zero experience, said NO to the opportunity three times, and went on to help scale Elevate Teams from 5 clients to 95+ in her first year alone. 🦒 Today she's the company's Head of Talent Curation—the Insurance Matchmaker—and the reason agencies keep coming back for VA #2, #5, even #15. In this episode of Elevate the Hustle, Stan and Dom sit down with Cari to talk about hustle, reinvention, and what it actually looks like to find work that lights you up. Cari breaks down: Why she turned down Elevate multiple times, and what finally flipped the switch The matchmaking process that goes way beyond resumes and why culture fit changes everything Why 99% of agencies say "we're not ready" to hire, and how Elevated+ is fixing that Her advice for entrepreneurs who have 25 things going on and no focus Plus, Cari shares why the best placements happen when agencies stop thinking "VA" and start thinking "team member," and what it feels like to go from selling booze to changing lives on both sides of the border. 👉 Ready to elevate your agency with the right people? Talk with Cari: https://elevateteams.io/contact-us/