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Daniel Pink and Motivation 3.0 - Content Models of Motivation

Daniel Pink is not a researcher or a manager: he’s an author. But his assessment of modern research and motivation theories in his book, Drive (https://geni.us/uq3EBO), is valuable. He gives his concept of Motivation 3.0. Get the Kindle eBook that accompanies the course, for just $2.99 (or local equivalent): https://geni.us/dAPQ Watching this video is worth 3 Management Courses CPD Points*. (See below for more details) This video is part of course module number 3.7.3 Program 3: Managing and Leading Individuals Course 7: Motivation Section 3: Content Models of Motivation Primary videos that precede this video include: Introduction to Motivation    • Introduction to Motivation: Key Quest...   The Fundamentals of Motivation    • The Fundamentals of Motivation - Moti...   Primary Content (or needs) Models of Motivation videos include: Abraham Maslow and The Hierarchy of Needs    • Abraham Maslow and the Hierarchy of N...   Clayton Alderfer and ERG Theory    • Clayton Alderfer and ERG Theory - Con...   Frederick Herzberg and Two Factor Theory    • Frederick Herzberg and the Two-factor...   David McClelland and Three Motivational Needs Theory    • David McClelland and Three Motivation...   Ryan & Deci: Self Determination Theory    • Ryan & Deci: Self Determination Theor...   LESSON NOTES Daniel Pink wrote Drive: The Surprising Truth About What Motivates Us https://geni.us/uq3EBO. He divides our understanding of motivation into 3 stages: Motivation 1.0: Survival Focus Biological needs from the base levels of Maslow’s Hierarchy Motivation 2.0: Drives Focus Extrinsic motivators: ‘carrot & stick’. Consequences for action/inaction: either reward or punishment Motivation 3.0: Intrinsic motivators Come from within ourselves. Drives for autonomy, mastery, and purpose Pink distinguishes Algorithmic and Heuristic Work: Algorithmic work: Simple rule-based tasks, susceptible to Extrinsic motivation Heuristic work: Requires constant interpretation and reasoning, needs Intrinsic motivation 7 reasons why Extrinsic Motivation doesn’t work for heuristic tasks. They can: 1. Extinguish intrinsic motivation 2. Diminish performance 3. Crush creativity 4. Crowd out good behavior 5. Encourage cheating, shortcuts, and unethical behavior. 6. Become addictive 7. Foster short-term thinking Heuristic Tasks need Motivation 3.0 Leaning heavily on Self Determination Theory, Pink suggests 3 Pillars of Intrinsic Motivation 1. Autonomy 2. Mastery 3. Purpose He also hypothesizes that there are two types of people: Type X: primarily motivated by Extrinsic rewards – cf McGregor’s Theory X Type I: primarily motivated by intrinsic drive – cf McGregor’s Theory Y RECOMMENDED EXERCISE 1. If you have not done so, it would be helpful to take a look at our video: Douglas McGregor and Theory X & Theory Y    • What are Douglas McGregor's Theory X ...   2. If you have not done so, it would be helpful to take a look at our video: Ryan & Deci: Self Determination Theory    • Ryan & Deci: Self Determination Theor...   3. Consider the work your team does. How much of it is Algorithmic work, and how much is Heuristic work? (2 MC CPD Points) 4. Also, think about each of the people in your team. Who is predominantly a Type X person, and who is more a Type I person? (2 MC CPD Points) 5. Now review the balance of your management & motivation styles. Thinking about what you learned in exercises 3 & 4, have you got the balance right? What changes do you need to make to the way you motivate your team? (4 MC CPD Points) DOWNLOADS Free Resources CPD Tools - https://gum.co/MC-CPD Paid resources Management Courses Onboarding Kit - https://gum.co/MC-ObK ($3) Motivation Graphics Pack: https://managementcourses.gumroad.com... ($2) RECOMMENDED READING Drive: The Surprising Truth About What Motivates Us https://geni.us/uq3EBO Get the Kindle eBook that accompanies the course, for just $2.99 (or local equivalent): https://geni.us/dAPQ For a solid introduction to motivation: HBR Guide to Motivating People https://geni.us/sO2IKgn The best of modern thinking on motivation, in accessible business books. These are all modern classics: Start With Why: How Great Leaders Inspire Everyone To Take Action https://geni.us/vjErAN Lead, Motivate, Engage: How to INSPIRE Your Team to Win at Work https://geni.us/ABkZEx Multipliers, Revised and Updated: How the Best Leaders Make Everyone Smart https://geni.us/E39I Payoff: The Hidden Logic That Shapes Our Motivations https://geni.us/uMaP Management Courses Continuing Professional Development (CPD) Points You can record your Management Courses CPD points on our free, downloadable CPD record log. Download it here: https://gum.co/MC-CPD Each video has two levels of MC CPD points. For this video: If you simply watched the video, record 3 MC CPD points If you also carried out all of the recommended exercises, score a total of 11 MC CPD points ___ Note: Links to our book recommendations are affiliated through Amazon #DanPink #Drive #Motivation

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